We had the honor of participating in the panel Women in Business: Belgian-Serbian Path to Success, at the invitation of the Belgian-Serbian Business Association (BSBA), the Economic and Trade Department of the Belgian Embassy, and the Chamber of Commerce and Industry of Serbia. The event brought together inspiring women from business, entrepreneurship, and innovation, including representatives from Puratos Serbia, New Image, and Ljubex International.
The panel shared stories of challenges and achievements of women driving change in their industries — from digitalization and startups, to marketing and exports, to gender-responsive budgeting and corporate leadership. The discussion highlighted both challenges and opportunities for women in the economy, including increasing women’s representation on boards, developing the startup ecosystem, digital transformation, and the IT sector.
Marija Tasić, founder and senior partner at Tasić & Partners and member of the BSBA Board, emphasized the importance of increasing women in leadership, promoting gender-responsive budgeting, and strengthening Serbia’s capacity in startups and digital industries — areas full of potential for women’s entrepreneurship.
Galina Tasić presented the Mybiznest application – an initiative born from the idea of Marija Tasic and her team to provide female entrepreneurs and small businesses with practical support in a simple and accessible way. This digital platform allows users to find all relevant financial and non-financial resources in one place.
We believe that connection and knowledge sharing among female entrepreneurs are key to long-term change and sustainable growth, and we are proud to support initiatives that empower women’s entrepreneurship and strengthen the business community in Serbia.
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