New Amendment to the regulation on special conditions for conducting trade in certain types of goods.
In the Official Gazette of the Republic of Serbia, No. 10/2026 of 30 January 2026, a Regulation amending the Regulation on special conditions for conducting trade in certain types of goods was published, which enters into force on 31 January 2026.
By this amendment, Article 3, paragraph 3, which provided that “The supplier’s invoiced price may not be higher than the invoiced price applicable on 1 August 2025, except for fresh fruit and vegetables, eggs, tea, frozen fruit and honey, fresh meat and fresh fish, as well as exchange-traded goods, i.e. coffee and cocoa,” has been deleted. In other words, the “freeze” on suppliers’ invoiced prices to retail traders has been abolished.
What remains unchanged and continues to apply is:
- a limitation of the retail margin to 20%;
- rules on fees, promotional prices, and obligations related to the publication of price lists;
- the regime for wholesalers and distributors under Article 4 of the Regulation – the limitation of their margin continues to be calculated in relation to the selling price excluding VAT that was applicable on 1 August 2025 (reduced by rebates, discounts, and fees).
The amendment applies exclusively to the supplier–retail relationship and grants suppliers greater flexibility in setting invoiced prices. However, given that the retail margin remains capped, the real effects of this amendment will in practice be reflected through negotiations, price structures, and the allocation of costs within the supply chain.
Under the current text, the basic Regulation applies for six months from 1 September 2025, i.e. until the beginning of March 2026, unless it is further extended.
For additional information or consultations, the Tasić & Partners team is at your disposal.